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Visiting The Fair | Seminars/Demos/Workshops

 


Complimentary Keynote Seminars


 

Proven Social Media Success!
Speaker: Crystal Vilkaitis - Social Media Expert

Sunday, August 10, 2014, 8:30 a.m. to 9:30 a.m.
Location: The International Centre – Orion Room (Off Hall 1)

Learn top tactics and tools from social media expert, Crystal Valkaitis of Crystal Media Inc., that work successfully for hundreds of other retailers using Facebook, Twitter, Pinterest, blogs and other online applications. Find out how to increase web traffic and translate it into foot traffic to your store.


Integrate Your Marketing
Speaker: Crystal Vilkaitis - Social Media Expert

Monday, August 11, 2014, 8:30 a.m. to 9:30 a.m.
Location: The International Centre - Orion Room (Off Hall 1)

Crystal Vilkaitis, social media expert from Crystal Media Inc., will teach you how to create a cohesive marketing plan using email and social media. Find out how to catch browsers' eyes and make the connection that could lead to gaining a lifelong customer.

 

  Crystal Valkaitas - social media expert



Make Over Your Store on a Budget
Speaker: Linda Cahan - Retail Merchandising Expert

Sunday, August 10, 2014, 2:30 p.m. to 3:30 p.m.
Location: Congress Centre South – Berton Room

Are you tired of looking at your same old store, but think you're lacking enough extra cash flow to do something about it? The good news is that it's possible to make over your store and stay within your budget. Retail merchandising expert Linda Cahan says: "You just need to be smart about what you do and how to do it."

Linda will share the ten most effective and affordable ways to make over your store, including how to get the most out of important focal areas.


Take the 60 Display Dash: 60 Displays Under $100
Speaker: Linda Cahan - Retail Merchandising Expert

Monday, August 11, 2014, 2:30 p.m. to 3:30 p.m.
Location: Congress Centre South – Berton Room

A great display doesn't have to cost a fortune! Retail expert, Linda Cahan, will teach you how to project your image and attract new customers with creative visuals that can be used immediately. Be inspired by cost-effective ideas for windows and interior displays that are exciting, fun and eye-catching for retail stores - no matter what the type!

  Linda Cahan - retail merchandising expert

 


Complimentary Seminar


“Real Life Retail: For All Retailers”
Speaker: Jill Wilcox of Jill's Table

Monday, August 11, 2014, 10:00 a.m. to 11:00 a.m.
Location: The International Centre - Location TBD

Award-winning retailer, Jill Wilcox of Jill's Table, will show you how to make the most of your experience at the gift fair.

  • Learn how to plan your buying trip
  • Shop the fair efficiently
  • Understand shipping options and compare buying terms

All attendees will receive a comprehensive buyer handbook.

 

  Jill Wilcox: professional speaker and retail marketing mentor

 


Design & Display Demonstrations


These sessions are hosted by retail merchandising expert, Leslie Groves.

Location: The International Centre - Hall 1 - Meeting Room 104 (formerly Ontario Room)

Daily: Sunday, August 10 to Tuesday, August 12

Serving Leftovers - Retail Style
10:00 a.m. - 11:00 a.m.
The holiday season is the perfect time to give one more shot at moving the slow-sellers. Find out exactly how you can move those turkeys out of your store - often at full price!

Good Things Come in Small Packages
12:00 noon – 1:00 p.m.
Learn ways to make your store stand out from the "big guys" by tapping into resources available in your community - people, organizations or other retailers who offer talent and skills.

Making Something Out of Nothing
2:00 p.m. – 3:00 p.m.
Fool the eye and delight the senses with visual merchandising tricks-of-the-trade to turn your store into one of visual excitement.
 

   Leslie Groves: retail merchandising expert
Leslie will be on-hand and available to answer your specific questions in between the daily sessions. Sign up in Meeting Room 104.

 


 

Live Window Display Demonstrations
“Mancessories”

Location: The International Centre, Hall 2 - 3 Walkway (New location)

Make your shop the go-to place for guy's gifts and accessories - for men and boys of all ages. Six window displays will be filled with inspired offerings for all of the women who are the primary shoppers for the males in their lives. Live window display demos will be hosted by our top stylist - Kirsten Hildebrandt.

Daily: Sunday to Tuesday
11 a.m., 2 p.m. and 4 p.m.

Wednesday
11 a.m.

  Window Display Gallery: Mancessories





Retail Solution Sessions


   
TORONTO CONGRESS CENTRE – WAXMAN ROOM (Off Hall 7) Sofie Andreou - Social Media Expert
Daily: Sunday, August 10 – Tuesday, August 12, 2014
All sessions are hosted by Sofie Andreou, international social media speaker, author and facilitator.

Theme: Focus on Social Media
(Seating is limited)  
 
9:30 a.m. – 10:15 a.m. Plan Your Web Presence
Discover best practices to create, improve and measure the purpose and success of your web presence.
 
11:00 a.m. –12 noon Plan Your Internet Marketing
Learn top tactics and tools using Facebook, Twitter and Pinterest to effectively increase traffic to your store.
 
3:00 p.m. – 3:45 p.m. Advanced Social Networking
Integrate proven social media and mobile marketing strategies to develop a cohesive marketing plan.
 
 
 
 

Free Social Media Consultations



Sunday, August 10 – Tuesday, August 12, 2014
1:00 p.m. - 2:30 p.m. and 4:00 p.m. - 5:00 p.m.

These are one-on-one, 30-minute consultations with social media expert, Sofie Andreou. Sign-up for your session at the Retailers’ Resource Centre in the Waxman Room.