Retail Solutions Seminars


Darian Kovacs and Natalie Tan

Darian Kovacs and Natalie Tan

All sessions are in the Retail Resource Centre Hall FGH.

 

Make Your Business the Brightest Crayon in the Box

Sunday, February 24, 2019
10 - 11 a.m.
Speaker: Darian Kovacs

Marketing is about getting people’s attention and more importantly, getting the right people’s attention. There are so many mediums to reach consumers, but which ones will make people notice your brand and take the action you want them to? Knowing how and where your audience is spending their free time is more important than ever. Marketing expert and Managing Partner of Jelly Digital Marketing and PR, Darian Kovacs, takes you through the steps of how to get your brand seen and heard.

 

Better Than Social Media 101

Sunday, February 24, 2019
1 - 2 p.m.
Speaker: Darian Kovacs

These days, social media for business is a requirement. Social media is a powerful (and not to mention FREE) tool that can be used to promote to, engage with, and learn about your customers. Social media enthusiast and Managing Partner of Jelly Digital Marketing and PR, Darian Kovacs, explains how to find the right combination of platforms, tools, content, and creativity that will provide maximum ROI.

Roundtable with Darian Kovacs

 

 

Going Green to Connect with Today’s Shopper

Monday, February 25, 2019
10 - 11 a.m.
Speaker: Natalie Tan

Today's shoppers firmly believe in spending money where their values are shared by the business. While it can be a costly investment for retailers to change their shop interiors to promote the values of sustainability and care for the environment, there are ways to incorporate these into your store design, fixtures and displays. This session discusses ways you can incorporate Green ideas into your displays including merchandising with Green fixtures or props and featuring Green products at the forefront of your displays.

Roundtable with Natalie Tan

 

 

Lay Out Your Layout!

Tuesday, February 26, 2019
10 - 11 a.m.
Speaker: Natalie Tan

History has demonstrated that how we get our customers to shop our selling space is still the best gauge of predicting sales performance. You can have the best display but if your traffic layout fails to maximize the pattern of your customers, then you are letting sales get away. This session will show simple ways you can get each square foot of your selling space to earn its keep!